The Institute of Creative Arts and Technology (iCreaTe) was initially known as the Institute of Design and Ergonomic Application (IDEA) which was incorporated back in October 1996. In keeping with the thrust of university of being at the forefront of innovation, it was decided that IDEA would take on a bigger role and thus was renamed as the Institute of Design and Innovation (InDI) on 1st March 2011. On 23 February 2018, InDI then rebranded to Institute of Creative Arts and Technology.

iCreaTe will continue to explore the full potential present in this region and harness the economic, social, cultural, and environmental resources to benefit not only our institute but also UNIMAS as a whole. However, iCreaTe will not lose sight of developments beyond this region, it will continue to adapt, evolve, and respond to challenges in research and academia on a global scale. With our research efforts, the theme "Innovation and Sustainability" aligns with several guiding principles of the Shared Prosperity Vision 2030 by the Ministry. Furthermore, the active participation of our researchers in the Research and Innovation Ecosystem drives the university towards greater visibility and research excellence. Graduates from creative art and technology institutes are equipped to excel at the intersection of artistic innovation and industry demands. They are trained in foundational artistic techniques and principles, which enable them to develop a unique personal style and a strong portfolio. In design, they master key principles like color theory and typography, and are proficient in essential tools and software, applying design thinking to solve problems effectively. Understanding industry standards is crucial for these graduates, including adherence to ethical practices, effective project management, and client communication. Staying current with industry trends and technologies is also important for maintaining relevance and competitive edge. Furthermore, interdisciplinary knowledge, such as integrating emerging technologies and considering cultural contexts, enhances their creative and professional capabilities. Overall, this comprehensive skill set positions graduates to make significant contributions across various creative and industrial sectors. At the core of society-driven innovation is the objective of addressing real-world problems. For a Creative Arts and Technology Institute, this means focusing on how its projects and research can provide solutions to contemporary issues faced by society. Whether it is combating climate change, addressing social inequities, or enhancing community well-being, the institute’s work is guided by a deep understanding of societal needs. This focus ensures that the innovations developed are not only cutting-edge but also meaningful and applicable in everyday life.